Find out if your brand has Retail SYNC

Fill out this form and we'll be in touch today on how to get your assessment.

What is Retail SYNC?

We analyze the competitive landscape across the customer journey to discover how your brand stacks up in these four categories:

  • Seen - Are people seeing your brand more than your competitors?
  • Salient - Does your brand merit the attention it's getting enough to convince customers to consider it?
  • Shoppable - Are there breakdowns in the shopping experience that aren't true to your brand promises?
  • Sticky - how likely are customers to make a repeat purchase of your brand?

High scores in these categories indicate your brand is in SYNC across the customer journey, from discovery to point of purchase at retail. 

By auditing more than 20 customer journey touchpoints along with data analysis from search, social, traffic, and more, we score your brand against competitors and provide actionable insights and recommendations for how you can improve.

fantastic partners and collaborators. Quote.
Brings a fresh perspective. Quote.
best partner I have. Quote.
Their work is spot on. Quote.

What our clients say about working with our retail team:

“The team at Icon have been fantastic partners and collaborators. They truly understand good design AND good marketing.”

Heather Hansma
Director of Advertising
Gardner White Furniture & Mattress

“Whether it’s collaborating on co-branded advertising for retailers or brainstorming ideas for a social media campaign, Icon brings a fresh perspective while asking questions to make sure they are on track with the project’s needs.”

Chrissy Czir
Senior Key Account Manager

Tempur-Sealy International

“Icon is hands down the best partner I have in my toolkit.”

Steve Kelly
National Account Manager
Tempur-Sealy International

“Icon is awesome to work with! Their work is spot on, and they offer great ideas and suggestions for my retailers. Very happy working with Icon.”

Janie Myers
Senior Account Manager
Tempur-Sealy International

Ready to drive your retailer results?
Submit the form above to request your SYNC Assessment.